For Digital Marketing Agencies
Your best prospects are hiding behind bad websites
Every business with an outdated website, missing SSL certificate, or thin content is a prospect who needs exactly what you sell. Boosta crawls thousands of Australian businesses and surfaces the ones where your services would make the biggest impact.
The Problem
Sound familiar?
You pitch to businesses that do not need you
Your outreach lists are built from industry directories and LinkedIn filters. But a plumbing company with a polished Squarespace site and active Google Ads does not need your help. You waste hours pitching to businesses that are already sorted.
Manual audits do not scale
You know the signs: no SSL, mobile-unfriendly layouts, empty blog sections, slow load times. But manually checking websites one by one means you can only audit a handful per day. Your pipeline stays thin while opportunity passes by.
Generic lead lists miss digital signals
Traditional prospecting tools tell you industry, location, and company size. They never tell you whether the prospect's website is a liability or an asset. The one signal that matters most for your pitch is the one they do not capture.
How It Works
Here is what changes
Every crawl signal maps to your services
Boosta analyses websites for the exact technical and content signals that indicate a business needs digital marketing help. No SSL? Poor mobile experience? Thin content? These are not just data points -- they are your opening line.
- SSL status, mobile responsiveness, and page speed signals
- Content depth analysis identifies thin or outdated pages
- Technology stack detection reveals DIY sites vs. professional builds
- Social media presence and integration gaps surfaced automatically
Describe your ideal client in plain English
Tell Boosta: 'We help trades businesses in Melbourne get more leads through SEO and Google Ads.' The AI matches on business characteristics, digital maturity, and geographic fit -- not just industry codes.
- Natural language ICP captures your actual specialisation
- Matches on digital maturity signals, not just industry category
- Filter by region, business size, and technology adoption
- Refine your profile as you learn which prospects convert best
Turn website weaknesses into personalised pitches
Every prospect comes with a detailed intelligence profile. You will know their tech stack, content gaps, and online reputation before you ever pick up the phone. Your outreach sounds like a free audit, not a cold call.
- Website technology and platform detection for tailored recommendations
- Content quality scoring highlights specific improvement areas
- Online reputation signals reveal review management opportunities
- Competitive positioning data shows where they lag behind rivals
Track which signals predict closed deals
Over time, learn which digital signals correlate with your best clients. Maybe businesses with WordPress sites and no blog always convert. Maybe no-SSL prospects in healthcare close fastest. Data sharpens your targeting.
- Match quality scores with clear explanations for each signal
- Industry and signal breakdowns across your prospect pipeline
- New prospects surfaced weekly as businesses are crawled
- Export prospect lists with intelligence for your sales team
See It In Action
A typical workflow
You describe your ICP: trade businesses and professional services firms in South-East Queensland with weak online presence, particularly those with outdated websites or no search engine visibility.
Boosta returns 450+ matches. Top results: an electrical contractor in Logan whose website has no SSL, no mobile responsiveness, and zero blog content -- and a Gold Coast accounting firm running a five-year-old WordPress theme with broken plugins.
A rapidly growing plumbing franchise also surfaces. They have 12 locations but their website still lists only the original address. Each location page is a duplicate with thin content -- a textbook local SEO opportunity.
You reach out to the electrician: 'I noticed your site is not showing up for "emergency electrician Logan" -- your competitors are running Google Ads for that exact term. We have helped three other sparky businesses in SEQ fix this in under 60 days.'
That is not a cold pitch. That is specific, evidence-based insight they can verify in seconds. Discovery call booked the same afternoon.
Thursday morning: Boosta alerts you to a new high-fit match -- a Sunshine Coast landscaping company just launched a new website, but it scores poorly on speed and has no schema markup. You reach out before any other agency spots the opportunity.
Features
Made for digital marketing agencies
AI Matching
Boosta ranks every business by how well their digital gaps align with your agency's services. See exactly which signals triggered each match.
Learn moreProactive Alerts
New businesses with weak digital presence surface automatically. Your pipeline grows without manually auditing websites.
Learn moreProspect Analytics
Track which digital signals and industries produce your best prospects. Sharpen your targeting with every closed deal.
Learn moreFind businesses that need your agency
Start free — first matched prospects in under 15 minutes. No credit card required.