Boosta vs LinkedIn Sales Navigator
LinkedIn Sales Navigator is the gold standard for relationship-driven selling. Boosta takes a different approach: business-level intelligence powered by AI. Here is where each excels.
Feature comparison
| Boosta | LinkedIn Sales Navigator | |
|---|---|---|
| Intelligence level | Business-level: what a company does, sells, and needs | Contact-level: career history, connections, activity |
| Australian businesses | 1.5M+ with deep profiles | Varies (people-first, not business-first) |
| AI matching | Semantic AI matching with plain-English explanations | Database filters with saved searches |
| Prospecting approach | AI finds prospects you would not think to search for | You search with filters and browse results |
| Business context | Products, services, tech stack, reviews, market positioning | Basic company info (size, industry, location) |
| Warm introductions | ||
| Email generation | AI-personalised from business intelligence | InMail (separate product) |
Who each tool is best for
Choose Boosta if...
You want to find the right Australian businesses based on what they actually do — and generate personalised outreach from real business intelligence, not LinkedIn profile data.
Choose LinkedIn Sales Navigator if...
Your sales motion is relationship-driven. You value warm introductions, mutual connections, and reaching individual decision-makers through a trusted platform.
An honest comparison
Where Boosta is stronger
Business-level intelligence
Sales Navigator excels at finding people. But B2B sales often starts with finding the right business. Boosta starts there — analysing what the company does, how it is positioned, and why it might need what you sell.
AI that finds, not just filters
Sales Navigator searches are database queries with filters. Boosta uses AI to understand your business and surface prospects based on genuine fit — including matches you would never think to search for.
Deep business intelligence
Sales Navigator shows basic company info. Boosta analyses products, tech stack, reviews, and market position to give you a full intelligence profile on every prospect.
Where LinkedIn Sales Navigator is stronger
Individual contact depth
No one matches LinkedIn for data on individual professionals: career history, mutual connections, recent activity, and posts.
Warm-path intelligence
Shared connections, job changes, and company news make Sales Navigator valuable for relationship-driven selling.
Platform credibility
LinkedIn is a trusted platform. An InMail carries implicit credibility that a cold email from an unknown sender does not.
Choose Boosta if you want business-level intelligence and AI matching for the Australian market.
Choose LinkedIn Sales Navigator if your approach is relationship-driven and you prospect through warm introductions.
Why teams switch to Boosta
Australian-first data
Not a global database with Australian records bolted on. 1.5M+ Australian businesses are the primary dataset, with depth and freshness that global tools cannot match here.
Two-Sided Intelligence
Other tools understand your prospects. Only Boosta also understands your business. That is what makes the matching actually useful - it is based on genuine alignment, not just filters.
Match explanations you can act on
When Boosta recommends a prospect, it tells you why in plain English. Not a score. Not a label. A specific explanation you can act on.
Pricing at a glance
An honest look at what each platform costs.
| Boosta | LinkedIn Sales Navigator | |
|---|---|---|
| Free tier | Generous free plan | |
| Starting price | $79/mo | ~US$99/mo |
| Australian data quality | Deep (1.5M+ businesses) | GoodUser-generated |
| Pricing model | Per seat, monthly | Per seat, monthly |
| Annual commitment | Optional | Optional |
| InMail credits | N/A — generates emails directly | 50/mo on most plans |
Pricing as of March 2026. All prices in USD unless noted. Check each provider for current pricing.
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